FAQ
Everything you need to know about Boostora.
Do I need a credit card?+
Not to evaluate Boostora. Preview Mode is free and asks for no card — it enriches a sample of your catalogue so you can judge the output before committing. A card is required only when you activate a project as a real daily import into Merchant Center, because that is the paid step. Payments run through Stripe; we plan to add other methods, such as invoicing, later.
Can I manage several clients or stores from one account?+
Yes — that is what one account is for. Everything in Boostora is a project: one product catalog, one data source. Whether those projects are twelve clients of your agency or twelve country storefronts of your own company makes no difference to how it works or what it costs. You connect one Google account, see every Merchant Center account it has access to, and run each project on its own.
Which attributes do you generate?+
Core content: title, description. Product identifiers: brand, gtin, mpn, identifier_exists. Apparel & demographics: color, material, pattern, size, age_group, gender. Rich content: product_detail, product_highlight. Compliance & pricing: adult, unit_pricing_measure, unit_pricing_base_measure.
Which AI models do you use?+
We utilize a multi-model approach to ensure the best results. While we work with several advanced models, we primarily use Google's Gemini for attribute optimization, as we've found it delivers the highest quality and most effective results for this specific task.
How do you handle multilingual feeds?+
We use state-of-the-art language models capable of processing virtually any language in the world. Our tool automatically detects and operates in the language that is set within your primary feed in Google Merchant Center. This ensures seamless and accurate optimization, regardless of the language you sell in.
Will this change my existing feed?+
No. Boostora writes to a supplemental data source in Merchant Center — a second layer that sits on top of your primary feed. Your own feed is never edited and your e-commerce platform is never touched. Turn Boostora off and the supplemental source is removed, which reverts every product to exactly the data you were sending before.
Does it require installation?+
No, zero installation is required. Our tool is entirely cloud-based. You just need to securely connect the Google account that manages your Google Merchant Center accounts, and you're ready to go.
How often do you update the feed?+
We update your feed once per day, automatically optimizing the attributes for any new products that have been added.
Is this legal? Is it cheating?+
It is 100% legal and absolutely not cheating. We are simply helping you use Google's platform to its full potential. Our tool operates completely within Google's guidelines. Based on 18 years of PPC experience, we identify and complete the recommended and required product attributes that Google wants you to provide. You're not "cheating" the system; you're simply optimizing your data to meet Google's highest standards.
Can I preview the changes before they go live?+
Absolutely. We offer a "Preview Mode" for this exact purpose. You can run any project in this mode, and it will generate a report showing the proposed optimizations for your top 1,000 products. You'll see exactly how each attribute will be enriched. This allows you to safely review the changes without affecting your live Merchant Center feed. Once you are satisfied, one click starts the real import — that activates a paid project, so a card is needed at that point.
Does it work with any e-commerce platform?+
Yes, absolutely. Our tool is platform-agnostic. We connect directly to your Google Merchant Center account, not your e-commerce store. As long as you have an active product feed in GMC, our tool can optimize it — regardless of whether you use Shopify, WooCommerce, Magento, or a custom-built platform.